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Saturday 2 December 2023 Dublin: 4°C

# influencers

This year
2023
From today, influencers have to label paid promotional posts as ads
New guidance addresses paid promotion, and items ‘gifted’ by brands.
Parenting: When we were growing up, our parents weren't bombarded by images of perfection
Margaret Lynch looks at the effects influencers are having on her personally and her style of parenting.
Revenue has written to a number of Irish influencers urging them to declare income earned
The letter said the revenue is “aware of the income earning potential from various activities conducted via online platforms”.
Influencers in France could face jail time under new advertising law
Violators of the rules could face punishments of up to two years in prison and €‎300,000 fines.
Last year
2022
Almost half of adverts posted by social media influencers not labelled as such, research finds
The Competition and Consumer Protection Commission today published its report on social media influencers.
MEPs, assemble: Could Ireland's MEPs do more to influence Europe?
How do we punch above our weight on the European stage? Get into groupings, get specialised and stick around, writes CJ McKinney.
All time
Majority of Irish adults believe social media influencers are inauthentic and misrepresent real life
The finding was contained in a survey carried out by the ASAI.
Influenced: ASAI records spike in complaints about health and beauty ads
The sector received the most amount of complaints last year.
Barrett and Farrell - Out of position or thriving in new surroundings?
Beauden Barrett and Owen Farrell have moved position in a bid to freshen up their teams at the World Cup.
The ads industry watchdog is still fielding dozens of complaints about influencers
The ASAI says the volume of objections shows a high level of awareness of ‘transparency requirements’.
Here’s why some influencers woke up this morning with a lot less Instagram followers
‘Why did I just lose over half a million followers?’
Here's the suss on the British influencer drama over new super strict guidelines on #sponcon
The Advertising Standards Authority is clamping down on opaque brand deals.
10 Instagram homes that are giving us serious interiors envy
Lust-worthy homes.
Meet the CGI influencers that are fooling everyone on Instagram
The fakest influencers on Instagram.
Eh, some influencers are posting fake sponsored content in order to get real sponsored content
The search for #sponcon reaches new heights.
8 Irish mammy Instagram accounts that people are obsessed with
For cute kids, hacks, recipes and more.
What is 'blackfishing' and why are some white influencers doing it to get followers?
Some influencers are being called out over the practice.
Are the days of influencer marketing numbered?
With so many personal controversies (and a weary audience) can the practice continue?
Which Irish Influencer Are You?
Let’s find out.
'Things have taken a nasty turn': Bloggers Unveiled account shuts down
The account claimed to hold bloggers and social influencers accountable for misleading their followers.
There's been a huge surge in complaints about how Irish 'influencers' plug products
Over 100 objections have been made to the ads watchdog about social media stars and bloggers.
Have you ever bought anything because an influencer flogged it?
Be honest.
How has the referendum changed the public's interpretation of 'The Influencer?'
“Some people think it’s easier to say nothing rather than lose followers. But why act like a wallflower in certain situations?”
Why influencers are to be commended for speaking out on #RepealThe8th
Marissa Carter, Pippa O’Connor, Suzanne Jackson and Joanne Larby have all spoken out this week.
Two influencers to return road safety campaign fees after wearing seatbelts incorrectly
The RSA used 10 influencers in a campaign last year – but won’t be using any this year.
When is an Instagram post an ad? Advertising body wants to clear up confusion
The ASAI held an event this week for bloggers and influencers.
Pub manager who believed employer had sway over gardaí awarded €25,500 for constructive dismissal
The man had his salary immediately docked by €10,000 after pointing out accounting irregularities on the part of his employer.
So apparently influencers are Snapchatting while driving so they can be called out and get more followers
Others within the industry reckon it’s working too.
Here's what you should look out for when deciding if you should trust an influencer
It’s easy once you know.
Here's why Irish bloggers and influencers are talking about bullying, FaceTune and fake Instagram accounts
A brief explainer.
What influencers say versus what they actually mean
“Just wanted to on come and say really quickly …”
Should social influencers feel obliged to speak out on Repeal The 8th?
There have been calls for social influencers to speak out on Repeal The 8th – but is that their responsibility?
A Kilkenny restaurant's sarcastic response to a blogger asking for a free meal is going global
Mortifying on so many levels.
There's been a surge in complaints about Irish 'influencers' plugging products
Three times the amount of complaints have been received so far in 2017 compared to all of last year.
9 things you're guaranteed to see influencers flogging on Instagram
Products that they definitely love and swear by, obvs
Do You Have Any Idea Who These Hugely Popular YouTubers Are?
Are you down with the kids? That is the question.
Beauty bloggers, watch out: This Mayo farmer is coming for your gig
“I normally go for a Blackleg Vaccine, and you can get them in Boots or Cara pharmacy…”
Affiliate deals: The hidden way influencers are making money from your online shopping
What you should know before you click on those product links.
Top Irish PR body seeks to curb rogue 'influencers' being paid to sell products and not admitting it
The PRII will host a round table with bloggers to create clear guidelines on disclosing payments.